Traditionally, the fair offers a comprehensive insight into the product programme of the coming model year and provides space for planning the coming business year away from the usual trade fair business of the well-known industry exhibitions. In addition, the guests had the opportunity to test drive the new models in detail. Obviously, STEVENS customers were also keen to discuss the market situation and strategies for the coming years. The in-house exhibition provided an ideal environment for this.

In addition, training sessions led by STEVENS engineers offered the opportunity to familiarise themselves even more thoroughly with the most important bike innovations and technical innovations of the coming STEVENS model year. One important point was the topic of drive technologies for the STEVENS model year 2024.

In addition to drives units with ever greater range, it is above all the Light Assist drives, which are increasingly in demand, that are becoming an important cornerstone for the industry. For this reason, the companies Mahle and TQ offered not only technical training but also the opportunity for direct exchange in order to be optimally positioned for customer discussions.

Carsten Bischoff from Bikepoint Dresden commented: "We continue to feel a great demand for lightweight bikes for the city - like the E-Strada series with Mahle rear hub motor." And he continues: "With the new E-Maverick with TQ drive unit, we expect demand above all from bikers who previously rode classic mountain bikes and who are now looking for a particularly light and agile MTB with electric assistance."

Rainer König, Sales Manager at STEVENS, summarises: "In great late summer weather, we were delighted to welcome 600 STEVENS dealers and receive their outstanding feedback."